Media Analysis

You planned your campaign. You connected with your audience. You monitored the results. Now you need to know — did it work? Cision provides a wide array of metrics — and ways to view them — that help determine campaign effectiveness, message penetration, channel performance and much, much more. We give you a window on the performance of your campaigns so that you can assess impact and the ROI.

The campaign is over. How did it do? Get insights to improve for the next one.

Basic Analytics
Insight into your campaign success, at your fingertips. Create impactful charts and graphs that show how effective your messaging has been, by region, outlet, product, brand and more.

Advanced Analytics
Demonstrate ROI to management. Understand the impact of your coverage. Measure your results against your competitors. Chart and graph coverage to visually present your results. No other tool gives you so much information.

Social Media Analysis
What's the latest buzz about your company and what does it mean to you? Identify the key influencers talking about you. Understand industry trends to shape future campaigns. Make sense of it all with widgets and charts that are easy to create, customize and share.

Tailored Media Analysis
See the forest through the trees with expert media analysis. From messages, to outlets, to tactics, we'll help you make the most of every campaign with a Cision media evaluation program customized just for you.

To learn more about our global analysis capabilities, visit the Cision Global Analysts site.


CisionPoint’s analysis tools let us measure performance and express results in multiple ways, and present those findings in a clear, effective format to our clients.
David Weissman,
Director of Public Relations,
R&R Partners-Arizona

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